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The Signalled Stay · page 21

Make it feel like a good host noticed.

The guest should hear the benefit, not the biometric interpretation. Four lines to say, four to leave out.

The message formula

  1. Observationwithout the score
  2. One useful benefit
  3. A simple choice
  4. An easy exit

Put together

8:04 am

A gentler morning may suit today. We can keep the room quiet until noon, and hold a recovery treatment for later, if useful. Reply, change it or ignore it.

Observation
A gentler morning may suit today.
Benefit
Keep the room quiet until noon. Hold a recovery treatment for later.
Choice
If useful.
Exit
Reply, change it or ignore it.

The quiet room costs nothing. Only the treatment is an offer.

This is one page of a free, 26-page field guide for hotel owners.

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